In addition, is it possible that the Internet sites that use scientific matching can create more compatible matches than alternative ways of meeting partners? Before I provide answers to these questions, a caveat is in order. There is not a definitive source of information available on the science used at the matching sites because such information is considered proprietary (intellectual property). Information on the science behind the match-making, however, can be gleaned from their websites, from media summaries of interviews conducted with the major researchers and CEOs at the Internet sites, and from an examination of their surveys. In addition, the rationale behind the eHarmony matching system can be found in the company’s patent application, available online (Buckwalter, Carter, Forgatch, Parsons, & Warren, 2004, 2008) V .
What “science” is being used at these scientific matching sites, and how does this science correspond with what we know about compatibility and compatible matches based on the published science on relationships, as reviewed above?
Scientific expertise. All three major scientific matching sites have hired academic Ph.Ds. At Perfectmatch, this is sociologist and University of Washington Professor, Pepper Schwartz. Helen Fisher, a biological anthropologist at Rutgers University, is the academic scientist at Chemistry. (more…)